š« BREAKING NEWS: KIT KAT TAKES THE CROWN! š
The votes are in, and Kit Kat has officially been crowned the ultimate Halloween candy champion! š
Thanks for playing along! š
Halloween comes with plenty of important decisions. Scary costume or silly costume? Carve the pumpkin or paint it? Start trick-or-treating before dinner or wait until the sun goes down?
But thereās one debate that can divide even the closest of families: What is the best Halloween candy?
Everyone has a favorite. Thereās the candy you hope lands in your trick-or-treat bag, the one you immediately try to trade away, and the one you conveniently āinspectā after the kids go to bed.
This Halloween, weāre settling the debate the only reasonable way we know how: a Halloween candy bracket.
Meet the Sweet Eight
Weāve selected eight popular Halloween candies for our head-to-head competition. The rules are simple: Pick your favorite from each matchup and keep your winners moving until only one candy remains.
Here are this yearās contenders:
- Reeseās Peanut Butter Cups
Chocolate and peanut butter. Itās a simple combination with a very loyal following. Reeseās enters the bracket as an early favorite, but anything can happen in October. - Kit Kat
Crispy wafers covered in chocolate make Kit Kat a Halloween bucket staple. The real question: Do you break off each piece or just bite right in? - Snickers
Chocolate, caramel, peanuts, and nougat give Snickers plenty to work with. Itās practically a snack disguised as Halloween candy. - Twix
Caramel. Chocolate. Twix brings three layers to the competitionāand thatās before anyone starts debating left Twix versus right Twix. - M&Mās
Theyāre colorful, chocolatey, easy to share, and nearly impossible to eat one at a time. M&Mās may be small, but donāt underestimate them. - Skittles
Chocolate doesnāt get to have all the glory. Skittles brings a fruity wildcard to the bracket for anyone whose Halloween bag needs a little more color. - Starburst
Another contender for Team Fruity, Starburst comes with an additional debate built right in: Which flavor is the best? Pink fans, this is your moment. - Sour Patch Kids
First theyāre sour. Then theyāre sweet. And now theyāre trying to become Halloween candy champions. Sour Patch Kids give the bracket something completely different from the chocolate-heavy competition.
The Championship: October 28ā31
Two candies remain. Only one gets the crown.
Our final two Halloween candy heavyweights go head-to-head beginning October 28, with voting continuing through Halloween on October 31.
- Kit Kat vs. Twix
Crunchy wafer or cookie and caramel?
This is the round where every vote counts, so make your choice, recruit your fellow candy fans, and help settle the debate once and for all.
Round Two: The Final Four | October 21ā27
Things get a little more serious in week two.
The four candies with the most votes in Round One will advance to two semifinal matchups. Your votes will determine which two earn a spot in our Halloween championship.
- Reeseās Peanut Butter Cups vs. Kit Kat
Smooth peanut butter or crunchy wafer?
- Snickers vs. Twix
Nougat and caramel takes on cookie and caramel.
Which chocolate pairing will dominate the bracket?
Come back and vote October 21ā27 to send your favorites to the championship round.
Round One: The Sweet Eight | October 14ā20
This is where it all begins. Our eight contenders face off in four head-to-head matchups:
- Reeseās Peanut Butter Cups vs. Skittles
Chocolate and peanut butter meet fruity and chewy. Which one deserves to move on? - Kit Kat vs. Starburst
Crunchy or chewy? Chocolate or fruit? Pick your side. - Snickers vs. Sour Patch Kids
A chocolate heavyweight takes on a sour-and-sweet challenger. - Twix vs. M&Mās
Cookie and caramel face one of the most recognizable candies around.
Cast your votes October 14ā20 and help decide which four candies advance.